About Stand Tall Media

Established in 2012, Stand Tall Media stands alone among digital marketing agencies serving the needs of the holistic health and wellness community. Based in Southern California and serving clients across North America, Stand Tall is owned and operated by Darrel Dressel and Lisa Verigin.

Although about 90% of our current clientele is in holistic and biological dentistry, our client list also includes physicians, integrative doctors, professional associations, and wellness professionals.

Lisa Verigin, PhD

Co-owner & Content Specialist

Content specialist Lisa Verigin, PhD has worked in health and wellness communications since 2004. Developmental editor for the award-winning book Yoga Calm for Children and Dr. Felix Liao’s Six-Foot Tiger, Three-Foot Cage, Early Sirens, and Licensed to Thrive, she has extensive experience in website production, blogging, social media management, newsletter publishing, and educational materials for patients.

Her work as a content provider is deeply informed by more than 10 years of work in all areas of her family’s biological dental practice: front office, lab, and chairside. She holds an MFA in Creative Writing from Georgia State University and a PhD in English from the University of Nebraska.

Darrel Dressel

Co-owner & Digital Marketing Strategist

Since becoming a co-owner of Stand Tall Media in 2012, Darrel Dressel has become a proponent of all things holistic. His passion for all digital entrepreneurialism developed at an early age and eventually consumed so much of his time and focus that Darrel was able to break free from a promising sales and marketing career and fulfill his life’s passion by joining Stand Tall Media as a co-owner in 2012.

In 1999, Darrel achieved his lifelong goal by receiving his bachelor’s in English from his dream hometown school, UCLA. When not launching websites or marketing campaigns for clients, you can usually find Darrel, a lifelong lover of basketball, cheering for his UCLA Bruins or Los Angeles Lakers.

Meri Motamedi


With exemplary organizational skills, work efficiency, and dedication to treating clients like family, Meri Motamedi is responsible for overseeing front office operations for Stand Tall Media.

She received her bachelor’s in Information Technology Management from Ryerson University in Toronto, Canada in 2004, where she also completed a Certificate in Information Systems Management and a Certificate in eBusiness. During those years, she worked as a dental assistant, and she also has more than a decade of banking experience as a Senior Financial Services Manager.